Since the start of the year I have mentioned that 2018 was the year for leveling up, and I truly believe that change is in motion. It has been a month since I started walking in the path I’m currently on, and I feel more and more motivated each day. I want to get to a point where I can focus on blogging/podcasting/vlogging full-time. The goal that I set for myself is to start making salary earnings within 2 years. I believe that with a positive attitude and an equally stable work ethic I will achieve that goal.
One of the best tools that we can use for our self growth, is networking. Networking can get you in line to take advantage of opportunities you need in order to take ahead in your career. The magic behind the life of an entrepreneur is that they wake up early everyday and work hard because they are passionate about what it is they do. There has never been a time in my working career that I have felt passionate about the job I was doing. With blogging, however, I am seeing that I don’t receive pay from doing this yet I enjoy every minute I put into building my brand.
Recently I had reached out to a fellow podcaster/blogger, @daynger (anchor, vlaudle, twitter), and asked if she was monetizing her blogs, and if so, could she provide some tips. She replied with a link to a checklist. The checklist definitely centered around sites that have a specific niche which they can use to promote and gain sponsors. What I realized after viewing the checklist was that I didn’t fit into a “niche”. A niche is something that helps categorize your content and build a core audience. How could I take advantage of the checklist if I don’t have a core audience?
With help from my cousin, I decided to entitle my blog and podcast station, “Pillow Talk with Coffee”. This idea came from my cousin. She said that based on my post content, and my love for coffee, we could call it Pillow Talk and Coffee. I liked the sound of it, but it quite roll as smooth as I liked. Swapping out the “and” with “with” did the trick. “Pillow Talk” represents the intimate/private conversations we have with our inner circle, i.e., spouse, bf/gf, friends, and family. “With Coffee” simply represents all things coffee, from the ambiance of a cafe lounge, to the fresh, yet strong, aroma of a fresh brew. “Pillow Talk with Coffee” mimics the things that are often brought up in coffee shops. Politics, relationships, and the hottest sales at local stores. Don’t forget fashion trends, new music, and the winners at big awards.
I hope you enjoy the new look of my site and continue to follow my blog!
Tune in and catch up on the cossip (coffee/gossip)!